Facial serums allow us to improve the quality of our skin. Increasingly used in beauty routines, these cosmetic products can indeed treat different skin problems. They are loaded with active ingredients and very concentrated.
You’ve chosen the ideal serum for your skin, but you don’t know how to apply it? Do you need tips on how to use anti-blemish serums? Discover all our advice for applying your facial serum correctly.
Reminders about facial serums
Facial serums are fluid cosmetic products with a high concentration of active ingredients. They are very different from day creams, night creams, lotions, oils and gels. These cosmetics are in fact deep treatments.
Each type of serum contains specific ingredients, which allow to treat a specific problem. Among them, acne, redness, dry skin, blackheads, pimples, wrinkles and fine lines, pigment spots, lack of radiance or hydration… It is very important to choose a serum adapted to your skin type and its needs.
Serums with hyaluronic acid or plant collagen, for example, are ideal for dry or mature skin (hyaluronic acid serums help the skin stay hydrated, smooth and protect it).
There are many ways to use facial serums:
Continuous: your serum is part of your beauty routine and helps you correct a recurring skin problem, such as dry skin, lack of radiance, skin aging or pigmentation spots.
As a treatment: you use your serum to boost your skin, for 3 to 4 weeks. Serums are often used as a treatment at the beginning of the cold season or summer to deeply nourish sensitized skin. You can choose a type of serum according to your current needs (redness in winter, skin sensitivity in summer, for example).
Occasionally: some serums are not made to be used all over the face or every day. There are indeed serums to be used only on spots or redness, for example. There are also serums offering an immediate result, to be used for an evening to give a boost to the complexion, for example.
How to prepare your face before applying serum?
The first step in your beauty routine should always be to thoroughly cleanse your face. You can use a facial cleanser or a vegetable oil. We recommend that you pass a cotton pad containing micellar water over your face after cleansing it. This will eliminate the last impurities and remove traces of limescale present in tap water. Your skin is clean and ready to receive its serum.
How to properly apply a facial serum?
Place a few drops of product in the palm of your hands. A few drops are enough, there is no point in wasting too much serum. Warm the serum by rubbing your hands together, in order to activate its benefits and boost its effectiveness. Spread the serum over all areas of your face, making small circular movements to make it penetrate. Finish by smoothing your features from the center of the face outwards. Wait a few minutes, then apply your day or night cream. Note that you can apply your serum morning and/or evening, always on clean and dry skin.
Are you looking for a vitamin serum with targeted action for your face? A hyaluronic acid serum with a light texture? A moisturizing serum for the face or for the eye contour? An anti-aging serum ? Discover our ranges of serums adapted to all skin problems. We also offer many moisturizing, rejuvenating and purifying skin care treatments in the institute.
